Wednesday 19 April 2017

3 Benefits of Software Integration Using SAP ECommerce

If you are currently using software to simplify the way you sell online, you may want to consider whether it can keep up with the continuously changing demands and trends in the way businesses reach out to their customers. If you find that your existing software is outdated, consider integrating it with an advanced platform like SAP ecommerce. This way, you can implement an omnichannel platform that can empower your business to deliver a personalized and contextual shopping experience to every customer, no matter what platform they use. Here are three of the most notable benefits of software integration using SAP ecommerce:

1. Connect anywhere – SAP ecommerce lets you reach out to your customers online and through their mobile devices. The platform lets you connect with your customers through social media too. Using data-driven customization, you can establish a cost-effective way to fulfill and manage orders, manage your inventory in real-time, and take advantage of other solutions that will make it easier to establish and run omnichannel sales. You can also access the platform anywhere.

2. Easy data management – Since SAP ecommerce lets you run your business on multiple channels, it lets you gain a unified view of your products, customers, and other crucial activities in a centralized hub, which is also designed for customer engagement. This way, you can provide business users with a better and intuitive way to access comprehensive and consistent information from a single platform. SAP ecommerce may improve responsiveness as it consolidates data in a single location, while enabling a business-focused approach to data management. It helps reduce product launch cycle times, reduces costs, and streamlines operations.

3. Revenue management and subscription billing – The platform lets you exploit market opportunities by enabling a quicker way to change partner revenue-sharing and customer pricing models. Likewise, it lets you create customer-centric subscription offers and enhances your visibility. Use SAP ecommerce to boost efficiency to deliver minimal TCO and integrate an order-to-cash process.

Monday 3 April 2017

Omni Channel Commerce Platform – The First Step to Successful Retail Marketing

One of the keys to a successful business is the ability to offer your products and services through multiple channels. This means your business is not restricted to a single platform (i.e. online), but you should be able to make it available through mobile, on-site, and social media. To make this possible and effective, you will need an omni channel commerce platform that is highly scalable and versatile for retail marketing. SAP Hybris is an example of a good omni-channel e-commerce platform that can help you manage sales in all your channels and integrate them together to boost the sales capability of your business.

There are many benefits to using an omni channel commerce platform. One of the most significant advantages to it is the integration of analytics and communication. With more channels to communicate, you should be able to acquire information on your customers and you can use that to tailor experiences and product offerings to their needs. Analytics lets you quantify, understand, and review the way you engage customers. With an omni channel commerce platform, you should be able to acquire customer data in real-time and offer relevant products and services to them.

An omni channel commerce platform lets you engage and transact with every customer anywhere and at any time, through any device. SAP Hybris Commerce on-premise and Cloud are examples of platforms that can help you understand and engage customers in all stages of the commerce experience. This versatile platform is ideal for both B2B and B2C needs and provides a comprehensive approach that lets you integrate your existing systems with it, while making sure that it can keep up with the changes in the market.

With an omni channel commerce platform, you can easily showcase your services and products and provide a more personalized and relevant experience to customers. This way, you can encourage customer loyalty and repeat transactions with them. The best platforms let you consolidate and control information on product content from a centralized location, while following customers throughout their journey to ensure that they always get relevant and rich content.

How Do I Get the Most Out of My Relationship with SAP Hybris?

Every customer will expect you to serve them well—and with SAP Hybris, you can easily fulfill your duty to provide them with the best buying experience. Once implemented, SAP Hybris Commerce (whether on-premise or on cloud) can provide you with effective ways to meet customer expectations, deliver better experiences, and gain their trust and loyalty. Making the most of the platform should be easy when it is implemented by a reputable provider that is recognized as an experienced SAP Hybris Regional Gold Implementation Partner. Therefore, be sure to choose a certified implementation expert with at least a decade of experience in SAP implementations.

SAP Hybris can be implemented with customer engagement solutions. The platform is a versatile omni-channel solution for B2B and B2C that lets you transact and engage with customers at all times on any device. With SAP Hybris, you can understand and engage customers well throughout the commerce experience, from the time you would create relevant and rich content for them to merchandising and fulfillment. 

Reputable implementation specialists can integrate SAP and Center of Excellence to enable your business to define best practices and leverage proof of concepts, prototyping, and demonstrations. This way, you get a comprehensive set of digital marketing and ecommerce capabilities that can build brand loyalty and enhance the customer experience. Use Hybris E-Commerce with built-in Commerce Accelerator to accelerate your time-to-market. The solution prioritizes speed and can be tailored to your requirements. That way, you get a complete ecommerce platform that enhances your web-based sales.

Work with a certified SAP Hybris implementation partner that offers applications development and support, architecture planning, and systems integration services. This way, you can maximize the offerings of SAP Hybris E-Commerce to suit your unique needs. Seasoned providers of Hybris solutions are able to help various retailers and manufacturers achieve organizational dexterity to succeed online.