Businesses
are almost always at the most profitable during the holiday season. The final
quarter of every year not only sees a huge increase in order numbers, but also witnesses
an increase in average order sizes. As a matter of fact, many retailers often
make the majority of their annual revenue during the last three months of each
calendar year. An ecommerce business is no exception. In this day and age when
people are more comfortable swiping left and right for potential dates, they
are also a lot more accustomed to making their purchases online. Some do their
entire holiday shopping through their favorite online retailers. It also follows
that ecommerce sites receive an increased influx of online traffic because of
the holiday season. This said, it is crucial for online business owners to beef
up their system by using more robust solutions like the SAP ecommerce platform.
It
is true that your choice of technology can either propel or hinder your
business growth. While switching to a more robust ecommerce platform does
entail some risks, they greatly diminish when you think about the many great
things that time-tested solutions have given to online retailers. The SAP
ecommerce platform is an extremely flexible piece of technology designed for great
integration between the B2B and B2C sides of your operations. With the
increased holiday traffic that online retailers expect, it is crucial to have a
robust system that supports such flexibility.
This
is especially true for businesses that are global in reach or those wanting to
consolidate their local branches into one online storefront. Only a robust
ecommerce tool like the SAP ecommerce platform
can also be
adapted to very specific needs of businesses through different kinds of platform
add-ons and integrations, including localization-related processes, and other
flexibility and expandability requirements, considering the surge in online
demand because of the season.
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